Practical advisory support for independent hospitality owners, operators, and investors

We help you improve performance, reduce EBITDA leakage, and build long-term owner value through clear insight, strategic direction, and ongoing support

Independent

We work for owners,
not brands or lenders.

Results Driven

Focused on measurable
improvements and value.

Connected

Access to a trusted network
of hospitality experts.

Experienced

Decades of senior hospitality
leadership and insight.

Ongoing Support

We stay with you to deliver
lasting results.

BUELL ADVISORY

Start with our Benchmarking Tool for a clear view of your business!

Buell Advisory helps independent hotel owners and operators assess where value may be leaking, identify priority opportunities, and decide the right next steps!

Quick high-level business health check

60-minute consultation with a Buell advisor

Initial Owner Value Report

Recommended next steps and relevant
partner introductions

Free for Buell Connect members

HOW THE PATHWAY WORKS

A structured approach to improve performance and build long-term value.

1

Discover

Buell Benchmarking

Identify where value may be leaking by benchmarking the business across the key drivers of commercial performance and asset value.

2

Diagnose

Buell Business Diagnostic

Undertake a detailed financial and commercial analysis to validate opportunities, identify EBITDA leakage and prioritise areas for improvement.

3

Develop

Operational & Strategic Evaluation

Validate the findings on-site by experiencing the business through the eyes of the guest and assessing operational delivery, leadership capability and the physical product.

4

Differentiate

Business Positioning

Combine independent market intelligence with our findings to ensure the business is correctly positioned to maximise revenue growth, profitability and long-term asset value.

5

Deliver

Buell Value Partnership

Assign a Director of Advisory to work alongside the owner, providing monthly Trading Reviews, strategic oversight, accountability and ongoing access to the Buell ecosystem.

Meet Our Advisory

Directors

Nick Gamble

Director of Advisory

Nick has more than 35 years’ experience across luxury, lifestyle and resort hotels. A former General Manager and senior operations leader, he has opened hotels, delivered multimillion-pound development projects and held board-level roles focused on operational performance, brand development and team culture. His previous experience includes senior positions with Cairn Group, Hallmark Hotels and The Belfry, alongside advisory work for groups including De Vere Hotels and Malmaison. Nick specialises in repositioning businesses, building strong leadership teams and improving service, margins and long-term commercial performance.

Vincent Garrington

Director of Advisory

Vince is a board-level hospitality executive, strategic adviser and transformation specialist with more than 30 years’ experience across branded, boutique, resort and independent hospitality businesses. He has worked alongside private equity-backed organisations, institutional investors, international hotel brands and owner-operated businesses, leading projects involving commercial repositioning, operational transformation, acquisitions, technology implementation, business turnaround and growth strategy. A qualified Business Transformation Officer, Vince combines commercial and operational expertise with a strong understanding of sustainability, helping owners improve performance while strengthening long-term asset value.

REAL OUTCOMES. LASTING IMPACT.


Coastal Boutique Hotel
Value Creation Roadmap

Working alongside the owner and management team, we developed a coordinated Buell Value Pathway Plan to strengthen the hotel’s positioning, improve commercial performance and create a clearer roadmap for long-term owner value.

Read the full case study

Clearer Positioning

A stronger premium, food-led boutique proposition.

Improved Visibility

Better operational efficiency and financial insight.

Long-Term Roadmap

Phased priorities for investment, profitability and owner value.

Heritage Hotel Growth
& Profitability Transformation

Working alongside the owner and leadership team, we developed and implemented an integrated Buell Value Pathway Plan that increased revenue by over 60% and operating profit by more than 65%, while creating a stronger and more valuable hospitality business.

Read the full case study

60%+ Revenue Growth

Increase in revenue over the three-year implementation period.

65%+ Operating Profit

Increase in operating profit over the three-year implementation period.

50%+ RevPAR Growth

Increase in RevPAR, alongside occupancy rising to approximately 75%.

Ready to unlock greater value
from your hospitality business?

Book a confidential conversation with our Advisory team.

Book an Advisory Call

No obligation. Just a conversation.